Welcome to the Evolving Potential Collective: Unlocking What's Next
Unlocking Human Potential—Together
Hey there,
I’m Todd Smith, and I’m beyond excited to share this first edition of the Evolving Potential Collective with you.
This is more than just a newsletter—it’s a space for growth, connection, and unlocking the best versions of ourselves. If you're here, it means you’re someone who knows there's more to life than just getting by. You strive to show up better—mentally, emotionally, and spiritually—and I’m here to walk that journey with you.
Why Evolving Potential?
My mission is simple but powerful: to help high performers—whether you're a leader, athlete, entrepreneur, or just someone who wants to thrive under pressure—tap into a combination of science and spirituality to develop lasting mental resilience and unlock the full scope of your potential.
I’ve poured myself into personal development and education through both personal and formal routes, including countless personal development books, graduating with honors from Grand Canyon University with a bachelor’s in performance psychology, and a master’s in sociology & education. In addition, I have received certifications in NLP, Hypnosis, Precision Nutrition, NASM, Training for Warriors, Mental Performance Mastery Coaching Certification. And now, with Evolving Potential Collective, I’m sharing everything I’ve learned—and continue to learn—about unlocking human potential.
But this journey isn’t just about business for me. It’s personal.
I come from a childhood shaped by adversity—foster care, obesity, a mother with severe mental health struggles, and trauma that I’ve worked through over decades in the form of incorrect beliefs, negative thought patterns, and unhealthy coping mechanisms. These experiences fueled my curiosity about the mind, performance, and how people can rise above challenges to find peace, purpose, and potential. Along the way, I’ve been a personal trainer, a bodybuilder, a young stepdad, a special needs father, a husband navigating marriage with love and logic, and a student obsessed with the connection between mindset, performance, and fulfillment.
This journey is also about more than the individual but the collective. It’s about creating a space where individual transformation contributes to a collective evolution.
Like the breaking of the 4-minute mile barrier, once a belief shifts, it unlocks limitless possibilities. Do you believe it’s possible to accomplish your dreams? At Evolving Potential, I’m passionate about supporting dreams by upgrading humanity’s mindset, ensuring parents are supported, and helping children to avoid being raised with limiting beliefs or negative thought patterns.
Rather the mission is to empower EVERYONE to go chase their dreams with the emotional regulation skills, integrated brain development, and practical tools for health and ownership that is needed in this fast-paced future. Together, we can evolve potential—not just individually, but as a thriving collective.
What to Expect
Stories & Insights: Real experiences and lessons from my journey as I build this business and community.
Science Meets Spirit: Tools and strategies grounded in research and intuition for better mental performance and resilience.
Practical Takeaways: Tips and exercises you can implement immediately to elevate your mindset, manage stress, and perform at your best.
Why You Should Care
This isn’t about fluff or gimmicks. It’s about showing up authentically, doing the work, and evolving every day toward your highest potential.
Whether you’re leading a company, raising a family, or simply navigating the complexities of life, Evolving Potential Collective is here to give you the tools, perspectives, and support you need to thrive—mentally, emotionally, and spiritually.
How You Can Join the Movement
I’d love for you to help shape this community by replying to this email. What challenges are you facing right now? What questions do you have about mental performance, resilience, or growth? Let’s learn from each other and evolve together.
Thank you for being here at the start of this journey. Your support means everything.
Stay tuned—there’s so much more to come.
Talk soon,
Todd Smith
Evolving Potential Collective